It Started on a Shop Floor
Our founder didn't come from a traditional marketing agency background. He came from a family of manufacturers – his father ran a precision machine shop for over 30 years in Houston, Texas.
Growing up, he watched his dad struggle to find new customers. The shop had world-class CNC machining capabilities, AS9100 certification, and an impeccable reputation for quality work. But they relied almost entirely on word-of-mouth and a handful of long-term customers.
When those customers consolidated, moved operations overseas, or went out of business, the shop struggled. Not because they couldn't do the work – but because they couldn't find the work.
Great manufacturers shouldn't struggle to find customers. That's the problem we set out to solve.